RESEARCH / 03

Textity SMS Platform.

Bulk and transactional SMS through a single API, branded as you, delivered in real time.

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A student reading a school advisory notification on her phone announcing that classes are suspended due to inclement weather.

SECTION OVERVIEW

Message. Delivered.

Textity — the Textity SMS Platform — is a service that allows businesses to connect with their customers via SMS. This allows immediate notifications, delivered in real time, with customizable branding on their Sender IDs.

It was built in 2012 to bridge multiple SMS aggregator connections into a single API, allowing bulk SMS sending through Kannel or an SMS gateway — one integration instead of one per carrier.

FEATURES

What it does

MT

MT SMS via API and local telco gateway

Mobile-terminated messaging — your system calls the API, the message reaches the handset through a local gateway.

MO

MO SMS via local telco gateway

Mobile-originated messaging, so a recipient can reply and the reply routes back into your application.

AUTO

Voice, SMS automations and programming services

Scheduled sends, triggered sequences and voice, built around whatever your operation already runs on.

IN PRACTICE

Why SMS still wins

No app to install, no data connection required, and it reaches any handset — which is why it remains the channel for messages that genuinely cannot be missed.

01

Immediate notifications

Delivered in real time rather than batched — the difference between a parent knowing now and knowing this evening.

02

Customisable Sender IDs

The message arrives branded as you, not as a number nobody recognises. Recipients act on messages they can place.

03

Groups and scheduling

Address a whole group in one send, or schedule it ahead — an advisory going out at 5am does not need someone awake at 5am.

IN THE FIELD

What it has carried

Using our API, the client routes messages from the Internet to our global carriers, which deliver to the local telecommunication company of the subscriber. In practice that has meant school advisories, emergency notices and local government broadcasts.

An SMS gateway machine open on a workbench with cabling and a monitor alongside.
Gateway hardware under build — the local telco connection that carries the traffic.
A phone showing a university broadcast advising that classes are suspended due to a typhoon.
A university advisory: classes suspended at all levels for typhoon Bebeng, signal #3.
A handset showing an SOS notice text message giving a location in Makato, Aklan.
An SOS notice delivered by SMS with the sender’s location. Name redacted at source.
A phone lock screen showing a broadcast from a mayor’s office about assistance for first-year students.
A local government broadcast to parents — public assistance, sent as a text.

THE LAYER BENEATH

What Textity carries

Textity is the messaging layer under our own products. When OpenGKS records a student through the gate, it is Textity that puts the alert on the parent’s phone; when GetMe answers a location request by text, the reply travels the same way. Schools use it directly for advisories — class suspensions, weather, emergencies — where reaching everyone within minutes is the whole point.

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